How Zoho is Helping Startups Overcome Economic Limitations – A Chat with Kehinde Ogundare

Despite the global economic limitations and the increasing challenges faced by startups, Zoho is standing firm in its support for businesses, having achieved steady growth for the past five years.

Kehinde Ogundare, the country manager for Zoho (Nigeria), shares insights into how the company is driving growth, ensuring data security, and maintaining gender balance within its workforce. 

“The economy and the environment might not be suitable for some startups, but we are committed to providing support,” says Ogundare, stressing Zoho’s focus on helping the startup community scale despite the economic downturn.

Zoho’s Growth: The Numbers Tell a Positive Story Speaking on Zoho’s growth over the years, Ogundare noted that the company has steadily climbed in a positive direction, “In 2022, Zoho grew by 50%, which led to us acquiring an additional 100 customers. In 2023, we experienced a 31% growth, which still signifies an increase.” 

He explains that Zoho’s consistent expansion reveals the growing trust in the company’s products, with more businesses integrating Zoho solutions into their operations.

Empowering Startups Through Zoho for Startups Despite the economic challenges that have forced many startups to shut down, Zoho is focused on creating a sustainable ecosystem for entrepreneurs. 

Ogundare pointed to Zoho for Startups, a programme designed to support startup communities by offering free credits for software use.

“We offer $500 in credit to help startups pay for essential services such as CRM and operations,” Ogundare explains. This allows emerging businesses to focus on innovation without the burden of operational costs in their early stages.

Unshaking Data Security Standards In a period where data breaches are a constant threat, Ogundare assertively shares Zoho’s spotless record in data security. “To the best of my knowledge, we’ve never had any case of a data breach. Data security and privacy are at the core of our business, and we spend a lot to ensure that customer data remains safe,” Ogundare says. 

He further emphasizes that Zoho is compliant with several regulatory bodies, conducting annual security and privacy training for employees to minimize risks.

Zoho School of Learning: Training for Impact Zoho’s commitment to education is seen in its Zoho School of Learning, where over 1,600 individuals have been trained, with 75 currently employed at Zoho. “We train and we employ. But everyone is free to seek opportunities anywhere they want,” Ogundare notes. 

This initiative, although currently available only in India, has highly impacted the country’s job market and has also built a pipeline of skilled professionals who can contribute to the tech industry. Ogundare affirms that Zoho is working to expand the school of learning to other countries including Nigeria, sooner than later.

Gender Balance and Inclusion at Zoho Zoho also takes gender balance seriously, with a focus on ensuring equal opportunities in its workforce. Ogundare shares that the company’s recent 43% impact on the Nigerian job market achieved a 60:40 male-to-female ratio, and globally, Ogundare asserts that “more than 67% of our managers are women.” 

Gender equality, he stresses, is a core value at Zoho, and the company strives to reflect this in every aspect of its recruitment and management practices.

Zoho Analytics: Empowering Businesses with Data Zoho Analytics, the company’s business intelligence software, is another tool designed to assist both businesses and individuals in making informed decisions. “Whether you’re an individual or a business, Zoho Analytics helps you understand your data and make better business decisions,” Kehinde Ogundare explains. 

This innovative tool ensures that users can leverage the power of data to drive growth and efficiency.

Zoho’s Vision for the Future In its continued support of the Nigerian tech industry, Zoho’s mission to empower startups, ensure data security, and promote gender balance reiterates a huge focus to building a sustainable and inclusive future. 

For businesses and individuals alike, Zoho remains a reliable partner in scaling through the complexities brought about by economic limitations.