Polaris Bank Hosts Workshop on AI Tools in Contemporary Media Practices

By Aduragbemi Omiyale

Media practitioners in Nigeria will have another opportunity to sharpen their skills on Thursday, October 24, 2024, on the use of Artificial Intelligence (AI) in their profession at a seminar organised by Polaris Bank.

The bank, under its Education/Capacity Building Strategic Corporate Social Responsibility (CSR) pillar, will host the 2024 media workshop with the theme Integrating AI Tools in Contemporary Media Practices for Innovation and Excellence.

Interested media practitioners have been urged to register for the event designed to empower them and enable them to play a critical watchdog role in society,

At the workshop, the duo of Mr Chike Mgbeadichie and Mr Lekan Otufodunrin will empower participants with the latest tools and skills to navigate the evolving challenges of modern journalism.

With a focus on available and relevant AI tools and use, participants will also learn how to integrate these technologies into their day-to-day work, streamlining news-gathering processes and ensuring accuracy in storytelling.

The event will dive further deep into contemporary new media tools and practices while addressing available opportunities that enhance career development.

Focus will also be shed on key topics such as; data journalism, fact-checking, and solutions journalism—ensuring media professionals are equipped to thrive in the digital era.

Mr Mgbeadichie is a Senior Lecturer at the School of Media and Communication, Pan-Atlantic University, Lekki, Lagos and Mr Otufodunrin is the Executive Director of the Media Career Development Network.

Their extensive knowledge and experience in media and communication will guide attendees in understanding how to stay relevant, adapt to technological advancements, and maintain responsible journalism practices.

Business Post reports that in 2023, hundreds of journalists participated and the organisers have promised that this year promises to offer even greater value.

Polaris Bank in the last decade has been a strong supporter of the Nigerian media and is credited with having been at the forefront of enhancing the capacity of Nigerian Journalists through its annual high-impact media workshops that have directly benefited over 4,000 media partners across the media spectrum.